Results
Digital Marketing Results
Technology Client Results
Emery Marketing built a new, single-page website (small at the client’s request) and optimized it according to our SEO expertise. We launched the site on 2/18 along with strategic, organic social media campaigns. 10 days later, on 2/28, we launched Google Ads for this client (first-time advertiser) along with automated lead nurturing email campaigns.
This report shows the impact to their website traffic and engagement during the first full month of results (March), compared to their performance the month before they hired us (January). In the first 45 days, we drove a total of 239 leads for this client across these channels.
Below is the first full month’s Google Ads results for this client compared to industry benchmarks:
- Our Conversion Rate is 3.8%, which is 7% higher than the industry average of 3.55%
- Our Cost Per Conversion of $29.04 is 78% less than industry average of $133.52
- Our Click Through Rate (CTR) is 4.97%, 137% higher than the industry average of 2.09%
- Our Cost Per Click (CPC) is $1.11, 70% less than the industry average of $3.80
Google Ads Results
Procurement Client Results
This client had been paying thousands of dollars per month to an ad agency who was generating an average of one lead per month at hundreds of dollars cost per lead. This chart display’s the prior month’s CPL of $411.13.
This report shows the previous agency’s performance during the prior month, compared to the first 20 days of the new Emery Marketing campaigns’ performance with the same monthly ads budget.